The BIC® 4 Colours® ECO keeps everything that made this pen an icon, now combined with a more resource-conscious design. Its barrel is made with 98% recycled plastic sourced from car parts, while maintaining the same reliability, performance and recognisable shape trusted worldwide. Simple, clever and reliable, this iconic pen features four ink colours in one writing instrument — blue, black, red and green — allowing users to switch colours instantly. Thanks to britePix™ full-colour digital printing, it offers excellent branding impact, making it ideal for promotional campaigns, corporate communications and large-scale giveaways. With a reduced amount of plastic in the upper part, the BIC® 4 Colours® ECO delivers the same functionality and writing comfort, while reinforcing a modern brand message.
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